How To Google Verify My Business Profile

If you’re looking to boost your online presence and attract more customers, verifying your Google Business profile is an absolute must. In this comprehensive guide, we’ll walk you through the process of how to google verify my Business profile step-by-step, explain why it’s so important to verify your Google Business, and share some tips for maintaining your verified Google Business status. Let’s dive in and learn how to verify your Google Business!

Why You Need to Google Verify My Business Profile

Before we get into the nitty-gritty of how to verify your Google Business, let’s talk about why it’s so crucial to verify your Google Business profile. Your Google Business profile is essentially your business’s online storefront. It’s what appears when potential customers search for your business or businesses like yours on Google Search and Maps.

A verified Google Business profile not only helps your business appear more legitimate and trustworthy to potential customers, but it also comes with a host of additional benefits when you verify your Google Business:

  1. Increased visibility: Businesses that verify their Google Business profile are more likely to appear in local search results, Google Maps, and the coveted Google 3-Pack.
  2. Manage your information: With a verified Google Business profile, you can manage your business’s information, including hours, location, photos, and posts.
  3. Respond to reviews: Businesses that verify their Google Business profile can respond to customer reviews, showing that you value feedback and are committed to customer satisfaction.
  4. Access insights: Google provides valuable insights about how customers interact with your profile when you verify your Google Business, such as how they found you and what actions they took on your listing.

How to Verify Google My Business Profile on Google

Now that you understand the importance of verifying your Google Business profile, let’s walk through the process of how to verify your Google Business.

Step 1: Create or Claim Your Google My Business Profile

If you haven’t already, the first step to verify your Google My Business is to create or claim your Google Business profile. Head over to the Google My Business website and sign in with the Google account you want associated with your business.

Once signed in, follow the prompts to enter your business information, including your business name, address, service area, business category, contact information, and website URL. Be sure to provide accurate and up-to-date information, as this is what will appear on your public Google Business profile when you verify your Google Business.

Step 2: Choose a Verification Method to Google Verify My Business Profile

After you’ve created or claimed your Google Business profile, you’ll need to verify your Google Business. Google offers several verification methods to verify your Google Business, depending on your business type and location. The most common methods to verify your Google Business are:

  1. Postcard verification: Google will mail a postcard with a verification code to your business address. This is the default verification method for most businesses to verify their Google Business profile.
  2. Phone verification: Some businesses may be able to verify their Google Business by phone. If this option is available when you attempt to verify your Google Business, you’ll see it during the verification process.
  3. Email verification: In rare cases, Google may allow you to verify your Google Business via email. If this option is available when you verify your Google Business, you’ll receive an email with a verification link.
  4. Instant verification: If you’ve already verified your business with Google Search Console, you may be able to instantly verify your Google Business profile.
  5. Video verification: Google has recently introduced video verification for businesses that operate out of remote or hard-to-verify locations. This involves submitting a short video showing your business location and signage to verify your Google Business.

Step 3: Follow the Verification Instructions to Verify Your Google My Business

Once you’ve chosen a verification method to verify your Google Business, follow the instructions provided by Google. If you’re verifying your Google Business by postcard, keep an eye out for the postcard in the mail. It typically arrives within 5 business days.

When you receive the postcard, log into your Google Business account, click “Verify now”, and enter the verification code provided on the postcard. Once you’ve entered the code, your Google Business will be verified!

If you’re verifying your Google Business by phone or email, follow the instructions provided during the verification process. Google will either call the number associated with your business and provide a verification code, or send a verification link to your email address to verify your Google Business.

For video verification to verify your Google Business, record a short video (20-30 seconds) showing your business location and permanent signage. Submit the video through your Google Business dashboard and wait for Google’s review, which can take up to 5 business days to verify your Google Business.

Can Somebody Else Verify Google My Business Profile on Google?

In some cases, you may want to have someone else verify your Google Business on Google. This could be a business manager, a marketing agency, or a trusted employee. The good news is that Google allows you to add managers to your Google Business profile, giving them the ability to verify your Google Business and manage your profile on your behalf.

To add a manager to your Google Business profile:

  1. Log into your Google Business account
  2. Select the location you want to add a manager to
  3. Click “Users” from the menu
  4. Click the “+” button to add a new user
  5. Enter the email address of the person you want to add and select their role (Manager or Owner)
  6. Click “Invite”

The person you’ve invited will receive an email with instructions on how to accept the invitation and verify your Google Business.

Additional Benefits of Verified Google Business Status

In addition to the benefits mentioned earlier, having a verified Google Business profile also opens up additional features that can help you attract and engage customers:

  1. Book an appointment button: If you offer appointment-based services, you can add a “Book an appointment” button to your Google Business profile, making it easy for customers to schedule with you.
  2. Product catalog: Showcase your products directly on your Google Business profile with the product catalog feature.
  3. Posts: Share updates, offers, and events with your customers directly on your Google Business profile with Google Posts.
  4. Questions & answers: Engage with potential customers by answering their questions directly on your Google Business profile.

Tips for Maintaining a Verified Google Business Status

Once you’ve verified your Google Business profile, it’s important to keep it up-to-date and active. Here are a few tips for maintaining your verified Google Business status:

  1. Keep your information current: Regularly check your Google Business profile to ensure your business information, such as hours, address, and contact details, is accurate.
  2. Respond to reviews: Make a habit of responding to customer reviews, both positive and negative. This shows that you value feedback and are committed to customer satisfaction.
  3. Post regularly: Use Google Posts to share updates, offers, and events with your customers. Aim to post at least once a week to keep your Google Business profile active.
  4. Monitor your Q&A: Keep an eye on the questions asked about your business on your Google Business profile and provide timely, helpful answers.

Grexa’s Complete Google Marketing Package

If you’re looking for a comprehensive solution to manage your Google Business profile and online reputation, check out Grexa’s complete Google marketing package. With Grexa, you can:

  1. Manage your Google Business profile: Easily update your business information, post updates, and respond to reviews from one central dashboard.
  2. Monitor your online reputation: Keep track of your online reviews across multiple platforms and respond to feedback in a timely manner.
  3. Generate more reviews: Use Grexa’s review generation tools to encourage satisfied customers to leave reviews on your Google Business profile.
  4. Analyze your performance: Gain valuable insights into how customers interact with your Google Business profile and online listings.

With Grexa’s complete Google marketing package, you can save time, streamline your online reputation management, and focus on what you do best – running your business.

The Bottom Line

Verifying your Google Business profile is a crucial step in establishing your business’s online presence and attracting more customers. By following the step-by-step instructions outlined in this guide, choosing the appropriate verification method to verify your Google Business, and maintaining an active, up-to-date Google Business profile, you can reap the many benefits of a verified Google Business status and stand out from the competition.

And if you want to take your Google Business game to the next level, consider Grexa’s complete Google marketing package. With tools to manage your Google Business profile, monitor your reputation, generate reviews, and analyze your performance, Grexa can help you make the most of your Google Business profile and grow your business online.

So what are you waiting for? Start the verification process to verify your Google Business today and take control of your business’s online presence!

FAQs About How to Verify My Business on Google

How long does it take to verify my business on Google?

The verification timeline varies depending on the verification method. Postcard verification typically takes 1-2 weeks, while phone and email verification can be completed in a matter of minutes. Video verification can take up to 5 business days for Google to review.

What if I don’t receive my verification postcard?

If you don’t receive your verification postcard within 14 days, you can request a new one from your GMB dashboard.

Can I change my business information after verification?

Yes! Once your business is verified, you can edit your business information, such as hours, address, and contact details, directly from your GMB dashboard.

Is there a fee to verify my business on Google?

No, verifying your Google My Business profile is completely free.