10 min read
21 May, 2021
Google Business Profile Post Image Size: 1200 x 900 pixels (4:3 aspect ratio)

Summary
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Table of Contents
- 1.Recommended Google Business Profile Post Image Size (2025)
- 2.Why Correct Image Size Matters on Google Business Profile?
- 3.Google Business Profile Offer Image Size: What’s Different?
- 4.Google My Business Image Size vs. Post Image Size
- 5.How to Optimize Google Business Profile Post Photos
- 6.Common Image Issues (and Fixes)
- 7.Ideal Composition for Post Images
- 8.Conclusion: Get Seen, Not Cropped
If you've ever uploaded a blurry or oddly cropped photo to your Google Business Profile, you’ve probably seen firsthand how frustrating that can be. Your post looks unprofessional, the call-to-action gets hidden, and the image doesn’t reflect your brand. In local SEO, visuals aren’t just aesthetics-they directly affect clicks, engagement, and conversions.
Whether you’re posting updates, offers, or announcements, understanding the correct Google Business Profile post image size is essential. The wrong dimensions can lead to cropped content, misaligned logos, or even rejected images.
This guide explains everything you need to know about image sizing for your Google Business Profile, formerly known as Google My Business. We’ll also cover the differences between Google Business Profile post photo size, Google Business Profile offer image size, and how to format images for maximum visibility.
Recommended Google Business Profile Post Image Size (2025)
Let’s start with the most essential information: the recommended dimensions.
Type of Post | Recommended Size (Pixels) | Aspect Ratio | Format |
|---|---|---|---|
Standard Post Photo | 1200 x 900 px | 4:3 | JPG or PNG |
Event or Offer Post Photo | 1200 x 900 px | 4:3 | JPG or PNG |
Logo | 720 x 720 px | 1:1 | PNG |
Cover Photo | 1024 x 576 px | 16:9 | JPG or PNG |
Profile Photo | 250 x 250 px (min) | 1:1 | PNG |
For best results, use high-quality images under 5MB and ensure your focal content is centered to avoid unintended cropping.
Why Correct Image Size Matters on Google Business Profile?
When users search for a local business, the profile image or post photo is often the first thing they see. If the image appears pixelated, cut off, or irrelevant, they may skip to the next listing.
- Google Crops Incorrectly Sized Images: Uploading the wrong Google Business Profile post photo size often leads to automatic cropping-sometimes hiding important information like text overlays or brand logos.
- Affects Engagement and Ranking: Clean, clear, properly formatted images boost click-through rates and engagement. While images alone don’t directly affect your rankings, higher user engagement signals do.
Google Business Profile Offer Image Size: What’s Different?
While Google Business Profile offer image size uses the same dimensions as standard post photos (1200x900 px), offers show up in a unique layout. These are often more prominent in mobile views and can be featured in Google’s local SERP carousel.
Tips for Offer Images:
- Avoid placing text near edges; leave padding
- Use contrasting colors for calls-to-action (e.g., "25% Off Today Only")
- Test on both desktop and mobile before publishing
Even though the size is technically the same, the way offer posts are displayed makes composition even more critical.
Google My Business Image Size vs. Post Image Size
Many users still refer to Google Business Profile by its old name: Google My Business. While the platform has rebranded, the posting and image dimensions largely remain the same.
Here’s a quick clarification between the terms:
- Google My Business Image Size: This often refers to general profile images, like logos, cover photos, and additional business photos.
- Google My Business Post Image Size: This refers specifically to the images you use when creating updates, events, or offers.
Even though the names differ slightly, the guidelines are essentially unified across both versions.
How to Optimize Google Business Profile Post Photos
Optimizing your images ensures they appear clean, professional, and fully visible across devices. It's not just about size-composition, clarity, and relevance also play a key role in how effective your post images are. Follow these tips to get the most out of every photo you upload.
1. Use Centered, Non-Cluttered Images
Always keep the key visual elements - products, people, or text centered within the 1200x900 frame to avoid them being cut off in previews.
2. Avoid Excessive Text
Google doesn’t reject text-heavy images, but they often look unprofessional on mobile. If you include a CTA, keep it brief (e.g., “Book Today” or “Limited Time”).
3. Stick to the Correct Format and Size
- Format: JPG or PNG
- Size: Under 5MB
- Aspect Ratio: 4:3 (landscape)
4. Preview Before Posting
Once uploaded, use the preview option to check how the post will appear on mobile and desktop. This helps avoid surprises like misaligned text or missing content.
Common Image Issues (and Fixes)
Problem | Likely Cause | Fix |
|---|---|---|
Image is blurry or pixelated | Low-resolution upload | Use at least 1200px wide images |
Text is cut off in preview | Important content placed near edges | Add 100px padding from all sides |
Logo appears distorted | Wrong aspect ratio or scaling | Upload square logo at 720x720 px |
Post image not visible in SERP | Image failed to meet Google’s quality | Use bright, high-contrast imagery |
Ideal Composition for Post Images
Follow this visual layout approach for Google post images:
- Center Zone (Safe Zone): Keep essential info like product, logo, and CTA here.
- Edge Zone: Avoid placing text or brand marks close to borders.
- Background: Use a plain or soft background to keep focus on the main subject.
Using this structure ensures your image looks good on all devices — particularly mobile where cropping is more aggressive.
Conclusion: Get Seen, Not Cropped
Correct sizing of your Google Business Profile post image size is a small step with significant impact. Whether you're announcing a limited-time offer, promoting a new product, or just posting a photo of your storefront, getting the image dimensions right can be the difference between being noticed or being ignored.
Consistency across your Google Business Profile offer image size, Google My Business post image size, and general profile visuals ensures your business looks credible, polished, and trustworthy to potential customers.
So before uploading, double-check the specs, preview your posts, and remember - a sharp image can lead to a sharp increase in engagement.